FranU will be closed all day on Wednesday, September 11 and Thursday, September 12. Please continue to monitor your email, social media and website for important updates.
This course will include the field of marketing; marketing environment, functions, and institutional structure at a macro level; marketing strategy and policies at a micro level; problems of cost and productivity; viewpoints of society, consumer, and marketing manager.
COMM 1310, 2310, or 2311
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