Management Track

  1. Academics
  2. Academic Programs
  3. Business Administration
  4. Management Track

The Bachelor of Business Administration (BBA) Program educates and forms ethical and proficient business professionals who serve and lead in manners consistent with Franciscan values.

The program provides students an understanding of the major business functions including general business, accounting, management, marketing, analytics, entrepreneurship, and health service administration. Students can select one of four curriculum tracks (General Business, Management, Analytics, and Health Administration) that best fits their vocational path.

School of Arts and Sciences
BBA graduates can pursue careers as business managers in a variety of functions, including human resources, accounting, investment banking, finance, business analysis, management, development or product management.
Program Contacts

Business at FranU

Program Mission

The mission of the Bachelor of Business Administration (BBA) program is to form ethical, adaptive and competent business professionals through effective instruction, scholarship, engagement, and service in a diverse, interdisciplinary, learner-centered environment.

Program Goals

  • Educate ethical leaders with demonstrated proficiency in an array of business disciplines
  • Foster a sense of vocation to serve the community as innovative business experts
  • Create lifelong active learners
  • Prepare graduates for current and future careers in demand within our region and state

Program Learning Outcomes (PLOs)

  1. Explain the key functions of business
  2. Apply critical business reasoning that contributes to organizational success
  3. Exhibit professional communication skills
  4. Apply ethical and legal directives in making responsible business, strategic decisions
  5. Exemplify professional behaviors as personified by Franciscan core values

Franciscan Missionaries of Our Lady University is accredited by the Southern Association of Colleges and Schools Commission on Colleges to award associate, baccalaureate, masters, and doctorate degrees. Questions about accreditation of Franciscan Missionaries of Our Lady University may be directed in writing to the Southern Association of Colleges and Schools Commission on Colleges at 1866 Southern Lane, Decatur, GA 30033-4097, by calling (404) 679-4500, or by using information available on SACSCOC’s website (


Curriculum Notes:

Total hours for a Bachelor of Business degree: Management Track (120 Credit Hours)

BBA electives may be taken from BADM, ALYT, HADM, MRKT, or MGMT courses

Ethics/Philosophy electives may be taken from PHIL 2315, PHIL 2320, THEO 3345, THEO 3350, or THEO 3360

Humanities electives may be taken from ART, ENGL, HIST, HUMN, MUSI, PHIL, RELS, or SPAN courses; 6 hours must be from the same discipline.

Natural Sciences electives may be taken from BIOL, CHEM, PHYS or PHSC courses

Social Sciences electives may be taken from ANTH, ECON, HIST, POLI, PSYC, RELS or SOCI courses.